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CYOP #107 - Evolving a Brand + Hiring Talent with Rebecca Plumb + Meghan Phillips of Honey Agency

Rebecca Plumb + Meghan Phillips of Honey Agency // Photo credit: Honey Agency

Rebecca Plumb + Meghan Phillips of Honey Agency // Photo credit: Honey Agency


Today's show is the first in a three-part series featuring Rebecca Plumb and Meghan Phillips. Together, they run Honey Agency, which is a creative agency based out of Sacramento that focuses specifically on food and beverage brands. They are also the masterminds behind Sacramento’s Creative Mornings chapter.

In the interview today, we talk about their past corporate careers and why working for a larger company helped them both develop professionally. We also chat about how a branding agency brands itself, why being too “on the nose” with your branding can be a turn-off, and why hiring incredibly talented people has driven much of their company’s success.

Enjoy!


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