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CYOP #99 - Mini Episode: Three Big Lessons Learned in Three Podcast Seasons


CYOP #99 - Mini Episode: Three Big Lessons Learned in Three Podcast Seasons

CYOP #99 - Mini Episode: Three Big Lessons Learned in Three Podcast Seasons


A mini episode with host Jennifer E. Snyder



Jennifer E. Snyder



On today's show—the 99th episode of CYOP and final episode of Season 3—I'm sharing three of the big lessons I've learned over the last three seasons of producing a podcast. 

In the episode, I talk about analytics and why they matter (it's not the reason you think), the humbling side of podcasting and why getting to know those of you who listen each week has offered up the biggest lesson of all.

Happy listening and thank you for another great season, everyone!






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"We have all been there—no matter where "there" is." — Jennifer Snyder, the Creating Your Own Path podcast //



Want to Launch a Podcast? Read This First.

Want to Launch a Podcast? Read This First.

Truth time: as much as I love producing Creating Your Own Path, I'll be the first to admit that, like any project, there are both benefits and drawbacks involved. I've recently had a few opportunities to share my experiences in launching and producing a podcast and I thought I'd share a few of them here, along with articles and resources I've found helpful as I continue with the show.

Let's get to it, shall we?


I love Sarah Von Bargen's blog, Yes and Yes, and when the opportunity to share my thoughts on podcasting with her readers popped up, I jumped on it. In the article I'm very candid about the amount of work it takes to produce a show and why I feel it's worth it for me and my business (spoiler: it's the community!).


It was an honor to join several amazing women in podcasting to share the successes and challenges I've faced in launching and running my show over on the One Woman Shop blog. If you're looking for different perspectives on working with audio in your business, I highly recommend reading this article! 


When I first started podcasting, I ended up with research fatigue. I simply could not read one more article about microphones, software or content strategy. I couldn't do it! So I started my show. I just started. Period. 

While I'm all for jumping into things before you're ready, I do have a few resources that might help get you started along the right path (and that, hopefully, won't cause you too much pain on the research front!).

I could go on. I could continue to list every article I've ever read about podcasting, but I'm guessing you've probably stumbled across them too. They may have even caused you to have research fatigue (raise your hand in the comment section if you're with me on this one).

It's important to think through your content (the "why" behind your show matters!), the technical aspects of how you'll produce your show and the strategies you'll use for the launch and ongoing promotion. That said, the only way to get started is to actually get started.

Happy podcasting, friends!



TONIGHT! // A Podcasting Roundtable with ONA Sacramento

TONIGHT! // A Podcasting Roundtable with ONA Sacramento //

I know many of you aren't local to Sacramento, but I'm very excited to be part of a special podcasting roundtable discussion with the Sacramento chapter of the Online News Association (ONA).

If you're in the Sacramento area and have an interest in podcasting, this is a wonderful opportunity to hear from several show hosts about how (and why) they do what they do. You can find out all of the details here.

Hope to see some friendly faces in the group!



The Kindness of Others + the Power of Story

The Kindness of Others + the Power of Story //

There once was a woman named Susan. She discovered a podcast called Creating Your Own Path at a time when she was feeling "creatively dead" and listening to the episodes helped bring a little more inspiration to her life. Then suddenly, the show host decided to take an extended hiatus to figure out the logistics of traveling for the show and producing quality work. 

In he weeks following the announced break, the host posted on Instagram about a really great contest to win Lucille the travel trailer—a prize that would enable her to continue traveling to interview guests—and Susan got a wild idea:

She'd enter the contest on the show host's behalf!

Unbeknownst to the show host, Susan wrote a short essay about why the host deserved to win, paid the $30 contest entry fee and waited to hear who would ultimately take home Lucille the travel trailer.

Alas, it wasn't meant to be! The trailer went to a very sweet couple who will likely do amazing things and see incredible places.

Susan, saddened by the news, reached out to the show host to let her know she was thinking good thoughts about the continuation of Creating Your Own Path and that she'd even entered the contest with the show host in mind.

The show host—whose name is Jennifer, by the way—was shocked. Sitting at at her dining room table staring at the message on her tiny mobile screen, she began to sob. It wasn't a good look for Jennifer (she's a bit of an ugly crier), but she couldn't stop. Susan's kind gesture not only showed Jennifer what it meant to do something so selfless and kind, but it also made clear the fact that her work on the show had meaning. Creating Your Own Path, a tiny podcast that was created to help bring people together through story, was reaching the people who needed to hear it.


Susan is a real person, you guys. That story up there actually transpired a few weeks ago.

Her actions brought forth so many feelings and I had to share with you all the impact it's had on me. Kind gestures—big or small—are incredibly powerful and I must say: I want to be more like Susan when I grow up.

As you may already know, the show will continue. Susan's incredibly kind act, along with all of the encouraging words from her fellow Creating Your Own Path listeners, made me realize that I couldn't throw in the towel simply because this year's logistics (less travel, more remote interviews) would look different from last year's logistics (lots of solo travel that allowed me to meet people face-to-face). I simply had to figure out a way to continue the show in a more sustainable way.

See? Powerful stuff, right? 

My hope, in my quest to be more like Susan, is to continue supporting those whose work makes me feel things, makes me think, makes me wonder. I wish I could have everyone who is creating amazing work on my show RIGHT NOW. There are so many great stories out there waiting to be shared. However, if I can't have those good folks on the show, I'm going to share their work with my people, buy or invest in their work as soon as I'm able, leave encouraging words on their Instagram feed, leave a review of their projects or businesses and see if I can connect them with others who are doing great work. 

Kind gestures don't have to be grand to make an impact, but they do—by definition—require action. And those stories? Well, stories don't have to be extraordinary to hold power, but they do—by definition—need to be shared. That's what Susan has taught me.

Let's all try to be more like Susan, my friends. 



FAQ: Your Questions Answered

FAQ: Your Questions Answered //

Many, many months ago, I offered up a chance for readers of this blog and listeners of my show to ask me anything. Do you remember that? Yeah. It's been awhile. Since then, I've also been receiving quite a few questions via email. 

So, I thought it was about time to answer those questions in an FAQ format. My hope is that aspiring writers, podcasters and content creators might find the answers pertaining to my own career path useful. And as for the personal questions: I hope you'll get a little insight into what makes me, well, me.

If you're interested, you can find the full FAQ page here.

Many thanks to those of you who submitted such thoughtful questions. And if you've got a question I didn't answer, feel free to ask away in the comment section below and I'll add it to the list!